The global and local workforce has gone through multiple stages since the COVID-19 pandemic, and the shift to teleworking has been a significant change for many. This shift poses challenges such as maintaining a strong corporate culture, working with clients in remote locations, which is discussed in this article, and building effective teams in small environments. Providing SEO training for your team can be a massive task in and of itself. Not to mention remote workplaces in the aftermath of the pandemic. As you may know, UpBuild has been a fully remote admin since its launch in 2015 and is one of the many benefits of working in the SEO industry. While we cannot be immune from the economic impact of COVID-19, we have been able to overcome many of the consequences that most businesses will have to emulate when they move to telecommute. This skill can be learned almost anywhere in the industry, such as in digital marketing, and until 2020 it was customary to train teams in person. But companies are planning to cut office space, and 30% said they would quit their jobs if they returned to the office. A quick jump to the online learning system may give us a clue. To support large numbers of employees remotely, companies immediately started using online training systems and outsourced training to companies in the online training market. Meanwhile, due to the economic impact of COVID-19, businesses are looking for new ways to increase profitability while providing the necessary training for new and existing team members. UpBuild recently experimented with Google Classroom, a unique solution that only recently appeared on the company’s radar.
What is Google Classroom? Google Classroom is an open-source distance learning platform that schools and teachers use to optimize their education systems. Like other virtual learning platforms, Classroom quickly became popular, doubling its user base and reaching over 100 million users during the pandemic. The Classroom has now evolved into a distance learning platform for school systems and a virtual learning tool for various audiences worldwide. Who can use Google Classroom? Developed initially as an online learning tool for the school system, individuals and companies can also use this free platform outside of the education system. This is what we did when we created the UpBuild Core Results course, and this is just an intermediate version of a live SEO resource for current and future team members. In this post, I will show you how to create your SEO training course for Google Classroom, how to schedule classes, and how to use Classroom for free to meet your personal training needs. Before starting the best SEO course for your team, you must first understand the user interface. All classes created in Google Classroom are four main segments: Stream, Classwork, People, and Degrees (only viewable by users with Teacher permission for specific courses).
Class flow allows you to communicate with team members to create presentations, update the curriculum and additional resources in real-time, and respond to comments. If you are a team member, you can find these updates, add comments, ask questions, and view upcoming issues. You can also easily create and find links to live meetings for live learning here. The Coursework tab is in the center of Google Classroom, where most of your education takes place. Courses include all topics, assignments, and resources related to the course and additional resources such as the course calendar and Google Drive courses. If you are a teacher, you can also view unpublished assignments and resources. Earlier versions of the classes contained high-level elements in the Term Papers tab. When considering a specific topic, all resources are displayed, and a comment space opens. A person is any participant in a course identified as a “teacher” or “student.” In terms of team building, you can think of not only coaches and students/classmates, but Google’s terminology reflects its roots in Classroom as a tool for educators. You can also use this page to send invitations to team members to join a course as students or instructors. You can also send an email directly to anyone in your class from this tab by selecting the send icon next to their name. This tab is only visible to the teacher and displays the corresponding grades (if weighted) for all scheduled assignments for each student. Google Classroom has a very intuitive user interface and a very intuitive design that is easy to use. Drag and drop. One of the most valuable features of Google Classroom is the drag-and-drop interface for topics, assignments, and content. You can effectively implement the entire process to gain a more profound knowledge of SEO. Easier
Share specific lectures, topics, assignments, or materials with the entire class or people. Class Drive: Each class has its own Google Drive class to facilitate the distribution of related learning materials. Integrated Calendar – Easily schedule learning events and calendars to add to your organization or students. Meeting Links – In addition to campaigns and class calendars, each class can create specific meeting links. This avoids multiple creation or sharing of new conference channels between communication channels. Now that we’ve covered the basic features of the Google Class user interface, it’s time to create your course tailored to your industry, business, or specific needs. This post will focus on the Classroom section and creating, organizing, and publishing SEO courses, assignments, and tutorials.
Let’s dive in. Fortunately, no installation is required. Google Classroom integrates with other Google apps, so you can easily find it in the Google Apps menu (if you don’t have a Google Apps account, you can create one for free). Classes make it easy to add courses, topics, and resources. Just click on the add-ons icon in the upper right corner and select Create Class. This will bring up a dialog to enter the class name (you can change it later). Only the course title is required, but you can enter sections, topics, and spaces as needed. Google Classroom doesn’t require you to prepare cases before assignments or resources, but it’s a great way to organize your thoughts on how your learning will go. Adding issues early makes it easier to add tasks and resources to topics later. Below is the flow of the courses included in the case. It is essential to note some of the things listed in ab.
Then you can attach or upload files, embed links and embed YouTube videos. – Alternatively, you can choose New instead of Add and insert files to create actions directly from the page. Create (documents, slides, sheets, images, or forms). After adding all the information you need, navigate to the other categories on the right (see above). Indicates whether this is a member of an entire team, a subgroup, or an individual student. Determines whether the assignment is graded or not. Determine the timeline and subject included in this assignment. Finally, schedule, save, or cancel this command by choosing Assign in the upper right corner or opening the menu. When assigned to all team members who create a new task, an email notification is sent. He also appears in the class news. Alternatively, you can send the result directly by selecting the menu next to Work Output and clicking the Copy link to send the copied link to the desired communication channel (email, Slack, team, etc.).
Using the same steps (except for specifying grades and headings), you can add categories and other types of content to make it easier for your team to find supporting content. Add or create your educational content or supplement existing content from experts in your field. Templates and Resources – This includes additional files such as templates and custom worksheets to complete the submission. Related Resources: External resources for UpBuild blogs include blog posts, PDFs, and webinars on other websites. UpBuild Blog Posts – Internal UpBuild blog posts related to the product in question. Tools – This category contains the internal and external tools you need to complete your UpBuild deployments, such as Screaming Frog, Moz, UpBuild meta description, and tools for page titles.
The final step in creating an SEO curriculum is to share it with your target audience: teachers and students. Go to the Class Members section and select the appropriate teacher or student icon to add a team member when you’re ready to share. You can also copy the course link and share it via email or other online communication channels. Links to courses are subject to student invitation. So please invite the teacher directly. On-site SEO training is excellent, but what if you’re self-employed or looking to learn SEO to change your career? Google Classroom is open to individual users, so anyone looking to learn SEO at home can use the same method to create a personalized repository of SEO assets. With this in mind, you can collect articles, tools, and other resources from professional SEO organizations and users in one place without changing your bookmarks.